Consumer Services Marketing Account Director

About the Role

Power Digital is a tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence. We are seeking a dynamic and strategic Consumer Services Marketing Account Director to join our remote team. In this pivotal role, you will act as a high-level consultant for our consumer services clients, leveraging our proprietary technology, nova, to ignite revenue and brand recognition. As a people-first firm, we value diversity and grit, looking for a leader who can navigate the complexities of digital marketing to deliver irrefutable value for global brands.

• Lead the overarching marketing strategy for a portfolio of consumer services accounts, ensuring alignment with client business goals and revenue targets.
• Act as the primary strategic consultant, interpreting complex data from our proprietary nova platform to guide investment planning and marketing diligence.
• Direct cross-functional teams across SEO, Paid Media, Content, PR, and Creative to ensure seamless execution of integrated growth campaigns.
• Analyze first-party data and market trends to provide actionable insights, positioning marketing as a strategic driver at the executive table.
• Foster long-term client relationships by demonstrating a deep understanding of their business model and the consumer services landscape.
• Manage large-scale media budgets and oversee meticulous testing and data science initiatives to optimize ROI.
• Mentor and develop internal team members, promoting a culture of innovation, autonomy, and excellence.

• Proven experience as an Account Director or in a senior strategic role within a digital marketing agency setting.
• Deep expertise in the consumer services sector, with a track record of driving growth for B2C or service-based brands.
• Strong proficiency across multiple digital channels including SEO, Paid Media, Influencer Marketing, and Conversion Rate Optimization.
• Technical literacy with the ability to leverage data intelligence platforms and first-party data to drive decision-making.
• Exceptional communication and presentation skills, capable of commanding a room and influencing C-suite stakeholders.
• A growth-obsessed mindset with a commitment to integrity, results, and continuous improvement.
• Ability to thrive in a fast-paced, remote environment while maintaining high levels of accountability.

• Competitive salary and performance-based incentives.
• Remote-first work environment providing flexibility and autonomy.
• Comprehensive health, dental, and vision insurance packages.
• Opportunities for professional development and career advancement within a rapidly growing firm.
• Access to cutting-edge proprietary technology and data tools.
• A diverse and inclusive culture that prioritizes people and well-being.
• Generous paid time off and a focus on work-life integration.

Required Skills